Austin
- A
Brief History
Herbert
Austin (1866 - 1941) later to become Lord Austin designed
his first car (a three wheeler) for Wolseley in 1895.
In 1905 he founded his own car manufacturing business
the Austin Motor Company in Longbridge, Birmingham.
Production of Austin motor cars began in 1906 and the
famous Austin Seven was first produced in 1921. By 1934
Austin was Britain's leading car manufacturer. During
the Second World War Austin only really built vehicles
for the military so no new models were produced until
1947 when the A40 Dorset and Devon were introduced.
Many more new models followed during the 1950's including
in 1959 the new Austin Seven - now known to us all as
the Mini, which has remained in production in various
guises although basically the same car until very recently.
In the 1960's Austin became part of BMC (British Motor
Corporation) which also incorporated Morris, Riley,
Wolseley and MG. From then on it was possible to buy
what was virtually the same car in either Austin,
Morris, Wolseley or Riley versions. This is what became
known as badge engineering. During the 1970's the British
Motor Corporation was taken over by British Leyland,
which later became Austin Rover. Following this
the Austin name was dropped and the Rover group was
later bought by BMW. While BMW still own
the rights to the Mini the rest of the Rover group (apart
from Land Rover which is now owned by Ford) was bought
out by the business consortium Phoenix, who now poduce
the new Rover and MG models.
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